Style X Runway Shows Get Big Boost, SXSW Musicians Get Big Gifts!

Posted on March 15th, 2012

March 8, 2012 - SXSW.com - By Melissa



Style X has an impressive lineup of emerging designers set to do pop-up booths and noteworthy fashion industry insiders to bring insight to eight panels during the event. Today, Style X announced another important aspect of its second-year event: the musician-model runway shows and the musician-gifting program which will feature esteemed collections like Rachel Rachel Roy, Kendra Scott, Cynthia Steffe, and Mishka.

“We have made major upgrades to Style X from our debut last year to make it an even bigger part of South by Southwest,” said Joah Spearman, co-founder and executive producer of Style X. “The runway shows have been one of our primary areas of focus, and we believe these free shows will be a can’t-miss part of the Music festival.”

Read the full article: http://sxsw.com/node/10334